Now you can integrate ChatGPT Ads with Reportei and track the performance of your campaigns directly in your reports and dashboards without needing to check the Ads Manager separately.
ChatGPT Ads is the OpenAI ads platform. With it, advertisers display ads within ChatGPT on the iOS app, Android app, and web version.
Attention ChatGPT Ads is available starting from the PRO plan as a Beta integration..
What can be tracked
The campaign structure follows the same model as the ad networks you already use in Reportei, such as Meta Ads, Google Ads, and Microsoft Ads—campaigns, ad groups, and ads. With the integration, you can analyze specific campaigns and see a general overview of them.
The main available metrics are:
Volume and cost
- Impressions
- Clicks
- Amount spent
Efficiency
- CTR (Click-Through Rate)
- CPC
- CPM
Conversion
- Conversions
- Cost per conversion
- Conversion rate
Value and return
- Attributed sales
- ROAS
It is also possible to break down the data by campaign, ad group, ad, country, device, and platform—iOS app, Android app, or web.
How to connect ChatGPT Ads to Reportei
Unlike most ad networks, ChatGPT Ads does not use account login. Instead, you connect using an Advertiser API key.
In ChatGPT Ads
- An ad account administrator creates the key in the ChatGPT Ads Manager.
In Reportei
- Paste the key into the integration form.
- Reportei identifies the ad account associated with that key and asks for confirmation before saving.
Each key corresponds to exactly one ad account. To integrate multiple accounts, you need a key for each.
OpenAI shows the key only once at the time of creation, hence it is necessary to save it before closing the screen.
Important notes
- Conversions depend on the conversion tracking you set up in the ad account. Attributed sales and ROAS depend on the advertiser sending purchase events.
- Breakdowns by country, device, and platform only display delivery metrics—impressions, clicks, and amount spent. You cannot break down conversions, attributed sales, and ROAS this way. In such cases, Reportei displays an invalid combination warning.
- ChatGPT Ads retains data for 12 months. Therefore, periods starting more than 365 days ago will show a warning instead of zeros.
- The numbers of each block match the corresponding screen in the Ads Manager. Account views calculate CTR, CPC, and CPM from the totals, while campaign, group, and ad tables use the values the platform itself calculates, exactly as the manager does.
- The campaign summary aggregates the results of the campaigns that appear in the report and recalculates the rates from these sums.
- CTR, CPC, CPM, cost per conversion, and conversion rate are not included in metrics grouped with other networks because rates from different sources do not add up.
- ChatGPT Ads shares the query limit among all integrated accounts. Therefore, during times of many queries, a request limit warning may appear. In such cases, try again a few moments later.
- Reportei only requests reintegration when you revoke the key or it becomes invalid.
Important As it is a Beta integration, the behavior may change as OpenAI evolves the ad platform.
In case of doubt, contact our Support team via chat. =)