Google Ads Reports (Old Google Adwords)

Track the performance of your campaigns with Google Ads reports from Reportei


The results of your ads campaigns have a lot to say about the future of your project and your client’s business!

Through our Google Ads report (old Google Adwords), you have access to key metrics that point to the performance not only of your campaigns, but also of the ad groups and keywords defined for them.

In a general and specific way, it’s possible to understand and demonstrate how important this investment is for the growth of the companies you serve and what improvements can be made to make it even more effective.

See the details of Reportei‘s Google Ads reports and find out how we can help with your sponsored link strategies and your relationship with your customers!

Check the metrics you find in the Google Ads reports

With our Google Ads report you are able to import the essential information from the ads campaigns that ran in a given month or time period.

Best of all, these analyzed campaigns can be as recent as a redemption from years ago, depending on the data stored by Google in your account.

So with just three seconds, you can check out the following metrics:

  • Clicks;
  • Click-through Rate (CTR);
  • Impressions;
  • Conversions;
  • Conversion rate;
  • Cost per Conversion;
  • Cost;
  • Average Cost Per Click (CPC);
  • Average Cost Per Thousand (CPM).

The main data presented above are available in comparative graphs, which show how these metrics behaved during the period. They are: Clicks and CTR, Conversions and Conversion Rate, Cost and Average CPC.

The Reportei report goes further and also presents information about accessing ads through three other important graphs: Clicks, Conversions and Cost per device, which show whether people interacted with the campaign via computers, mobile or tablets .

Analyze your campaigns and ads groups separately

In addition to having an overview of your campaigns, in our Google Ads report you access specific data for each of them and the ad groups developed for your customers.

The main metrics presented above are gathered in three tables with: All Campaigns, Summary of Ad Groups and Summary of Keywords.

With this it’s possible to have a detailed view of what worked, what needs to be improved and which search terms generate more clicks and conversions for the business you manage.​

Come and be part of the Reportei team and analyze the results of your Ads campaigns in a few clicks and with much more practicality.​

Generate Google Ads reports in a few clicks

Did you see how easy it is to stay on top of the results obtained on Google Ads? Generate your Google Ads reports now and check all the details of Reportei up close!


Generate reports that simplify your communication with the customer

Through the Google Ads report you have the option to show the customer a completely personalized analysis and targeted to their interests.

Among the features of digital marketing reports and social media reports of Reportei that allow this customization, you can find

  • the creation of templates with the metrics that you consider most important for the project, and the model developed can be reproduced in other reports and clients;
  • the comparison with previous data, from any other time in the past;
  • the addition of analysis on the results (in text, photos or video), which help to complement the data with its interpretation of what happened in that period.

All of this was planned by us as a way not only to report information, but also to generate engagement and initiate a closer dialogue with customers / decision makers.

Start generating Google Ads reports right now and transform the reality of your team and the digital marketing projects you manage!


Also follow the results of other media with the reports of Instagram and Instagram Ads, Facebook and Facebook Ads, Google Analytics, YouTube, LinkedIn and LinkedIn Ads, Google Search Console, Google My Business, Mailchimp and RD Station. Visit our plans right now and find out which is the best option for your company or agency!