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      What is Instagram Instants? Find out how to post, view, interact, or deactivate the new feature.

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Social listening

Social Listening: what it is, how to do it, and why it matters

Leave a Comment / Content Marketing, Data Analysis, Digital Marketing, Marketing / Isabel Souza

Learn how to use Social Listening to boost your marketing and sales strategies Understanding what customers want and the best way to communicate with them

Social Listening: what it is, how to do it, and why it matters Read More »

ecommerce

Ecommerce: which metrics to analyze in Google Analytics 4

Leave a Comment / Digital Marketing, Ecommerce, Google Analytics 4, Metrics, Performance Results / Bianca Ramos

Learn all about the functioning of Google Analytics 4 and the main metrics to analyze in your ecommerce strategy In the competitive world of ecommerce,

Ecommerce: which metrics to analyze in Google Analytics 4 Read More »

trafego pago

When should I increase the budget for paid traffic?

Leave a Comment / Ads, Content Marketing, Data Analysis, Digital Marketing, Management, Marketing de Conteúdo, Uncategorized, Performance Results / Isabel Souza

Learn how to conduct more efficient analyses of paid ads and plan a budget increase that yields better results for your clients. Those who work

When should I increase the budget for paid traffic? Read More »

social media dashboard

Social Media Dashboard: what it is and 5 advantages of use

Leave a Comment / Dashboards, Data Analysis, Digital Marketing, Social Media / Isabel Souza

Learn how to use the social media dashboard in favor of your digital marketing strategy Working on content development for online media goes far beyond

Social Media Dashboard: what it is and 5 advantages of use Read More »

What is Workflow

What is workflow: understand how it works and the advantages for agencies

Leave a Comment / Digital Marketing, Performance Results, Tools / Isabel Souza

Learn what workflow is, what the essential steps to define one are, and when software can help optimize processes. Increasingly present in the routine of

What is workflow: understand how it works and the advantages for agencies Read More »

Quality Report

What cannot be missing in the structure of a quality report?

Leave a Comment / Content Marketing, Dashboards, Data Analysis, Digital Marketing / Isabel Souza

Learn what defines the structure of a quality report and 7 tips for making data analyses more efficient The structure of a quality report is

What cannot be missing in the structure of a quality report? Read More »

Instagram Metrics

8 Instagram Metrics: how to measure the success of your strategy

Leave a Comment / Instagram, Metrics, Performance Results / Isabel Souza

The analysis of Instagram metrics is an essential starting point to truly understand how your followers behave on this network and what can be done

8 Instagram Metrics: how to measure the success of your strategy Read More »

monitor hashtags

5 tools to monitor hashtags on social networks

Leave a Comment / Content Marketing, Digital Marketing, Social Media / Isabel Souza

With the growing need for strategic content production for social media, it’s impossible not to think about the importance of monitoring hashtags and using them

5 tools to monitor hashtags on social networks Read More »

metrics and kpis

Metrics and KPIs: how to define them in a digital marketing strategy

Leave a Comment / Content Marketing, Data Analysis, Digital Marketing, Metrics / Isabel Souza

Just as in other areas of a company, the metrics and KPIs are also extremely important data for the development of digital marketing strategies. Since

Metrics and KPIs: how to define them in a digital marketing strategy Read More »

Digital marketing reports

What is the best tool for creating digital marketing reports?

Leave a Comment / Digital Marketing, Uncategorized, Reports, Tools / carol

A good tool for creating digital marketing reports is essential for providing speed and making the team more productive. To develop good digital marketing strategies,

What is the best tool for creating digital marketing reports? Read More »

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