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What is Workflow

What is workflow: understand how it works and the advantages for agencies

Leave a Comment / Digital Marketing, Performance Results, Tools / Isabel Souza

Learn what workflow is, what the essential steps to define one are, and when software can help optimize processes. Increasingly present in the routine of

What is workflow: understand how it works and the advantages for agencies Read More »

Quality Report

What cannot be missing in the structure of a quality report?

Leave a Comment / Content Marketing, Dashboards, Data Analysis, Digital Marketing / Isabel Souza

Learn what defines the structure of a quality report and 7 tips for making data analyses more efficient The structure of a quality report is

What cannot be missing in the structure of a quality report? Read More »

Instagram Metrics

8 Instagram Metrics: how to measure the success of your strategy

Leave a Comment / Instagram, Metrics, Performance Results / Isabel Souza

The analysis of Instagram metrics is an essential starting point to truly understand how your followers behave on this network and what can be done

8 Instagram Metrics: how to measure the success of your strategy Read More »

monitor hashtags

5 tools to monitor hashtags on social networks

Leave a Comment / Content Marketing, Digital Marketing, Social Media / Isabel Souza

With the growing need for strategic content production for social media, it’s impossible not to think about the importance of monitoring hashtags and using them

5 tools to monitor hashtags on social networks Read More »

metrics and kpis

Metrics and KPIs: how to define them in a digital marketing strategy

Leave a Comment / Content Marketing, Data Analysis, Digital Marketing, Metrics / Isabel Souza

Just as in other areas of a company, the metrics and KPIs are also extremely important data for the development of digital marketing strategies. Since

Metrics and KPIs: how to define them in a digital marketing strategy Read More »

Digital marketing reports

What is the best tool for creating digital marketing reports?

Leave a Comment / Digital Marketing, Uncategorized, Reports, Tools / carol

A good tool for creating digital marketing reports is essential for providing speed and making the team more productive. To develop good digital marketing strategies,

What is the best tool for creating digital marketing reports? Read More »

key metrics

Essential metrics to include in your marketing dashboard: from traffic to ROI

Leave a Comment / Analytics, Data Analysis, Digital Marketing / Isabel Souza

Check out in this article the most important metrics to analyze in the marketing dashboard and gain better digital marketing insights. A well-designed marketing dashboard

Essential metrics to include in your marketing dashboard: from traffic to ROI Read More »

SEO traffic with GA$

How to analyze SEO traffic with GA4

Leave a Comment / Analytics, Data Analysis, Google Analytics 4, Performance Results / Isabel Souza

Check out tips to better utilize Google Analytics 4 in analyzing SEO traffic and gain better insights. With significant changes compared to Universal Analytics UA,

How to analyze SEO traffic with GA4 Read More »

Pinterest Ads Campaigns

Best practices for monitoring and tracking metrics in Pinterest Ads campaigns

Leave a Comment / Ads, Performance Results, Pinterest / Isabel Souza

Learn which metrics to track in Pinterest Ads campaigns and how to conduct a more accurate analysis of results with Reportei. The Pinterest Ads campaigns

Best practices for monitoring and tracking metrics in Pinterest Ads campaigns Read More »

Paid Traffic

Paid Traffic: which platforms to advertise on besides Meta Ads

Leave a Comment / Ads, Digital Marketing, Facebook Ads / Bianca Ramos

Check out 6 paid traffic channels to go beyond Meta Ads and diversify your ad investments Although Facebook and Instagram are giants of digital marketing,

Paid Traffic: which platforms to advertise on besides Meta Ads Read More »

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