Google Analytics 4: learn about its features and how it works
Are you switching to Google Analytics 4? Here’s what you need to know about its features and how it’s different from Universal Analytics
How to set up goals in Google Analytics
Here’s how important Google Analytics goals are and how to set up your own.
What’s the best tool you can use to create digital marketing reports?
Efficient reporting software is essential for presenting data quickly and increasing your marketing team’s productivity.
You shouldn’t use Google Analytics 4 (for now)
Google has focused even more of its efforts on the analytics tool, and they’ve been putting together a new version since 2019 – Google Analytics 4.
Google Trends: 3 reasons to include this tool in your strategy
Check out this free tool where you can see trends based on specific keywords.
Canonical Tag: how to improve the positioning of your pages with this practice
For those who work with SEO strategies, it is essential always to be aware of the mechanisms that help in the good ranking of a website on Google. One of the most important, for example, is the Canonical Tag.
Google My Business: 5 Tips to optimize your company profile
ou can see that while the first situation is perfect for the current consumer profile, the second can keep potential customers away who want to purchase a product or service.
For this reason, we have prepared this article to present the main benefits of Google My Business and assist you with five optimization tips for your page.
Local SEO: learn how to attract more customers in your region
Companies’ positioning through local SEO (Search Engine Optimization) strategies has become an increasingly common practice for those who want to stand out on Google at the regional level.
For those who have an organic presence strong on the internet and know how to use geolocation (Google Maps) to their advantage, this means having greater chances of attracting customers to a physical store, clinic, restaurant, office, among other places.
Google Analytics Sessions, Users, and Views: what are the Differences?
Find out what the metrics sessions, users, and views mean in the Analytics report
Search Console report: 3 tips to improve your position on Google
The Search Console report, which arrived at Reportei in early 2020, is an essential tool for evaluating the performance of your site on Google.
In addition to helping to understand better your presence in the search engine’s organic results, this functionality also offers input to generate optimizations and make your content more attractive.
