quarterly report meeting

Quarterly report meeting: what you need to know about the subject

Haven’t created a quarterly report for your client yet? Learn why it’s important and how to start The quarterly report is undoubtedly one of the most important deliverables for an agency. This is because it demonstrates the results over a longer period, every three months, and outlines the strategies for the project’s future. Along with […]

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Electoral marketing

Electoral Marketing: learn how to analyze campaign results

Understand the importance of social media analysis in Electoral Marketing and see tips for generating your reports. With the arrival of the next elections, electoral marketing campaigns gain momentum throughout Brazil, especially on social media. These have become increasingly relevant for candidates who want to go beyond the reach to the public and also focus

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marketing for franchises

Franchise marketing: how to create efficient reports and dashboards

See tips on how to create effective marketing reports and dashboards for franchises and learn about Reportei resources to help with your analyses. In the universe of franchise marketing consolidating data and measuring the performance of various units is essential to ensure sustainable growth aligned with the brand. Therefore, in this article, we will explore

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digital performance analysis

Digital performance analysis: complete guide to understand your results

Learn how to conduct a digital performance analysis in 5 steps Everyone knows that good digital marketing strategies must be accompanied by performance metrics, hence the digital performance analysis is essential for achieving success in your projects. More than just collecting and evaluating the data from each channel used, it’s necessary to understand how each

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Lead scoring vs Interest Score

Lead Scoring and Interest Score, what is the difference

Understand what Lead Scoring and RD’s Note of Interest are and how to adopt them in your Inbound Marketing strategy. To achieve successful results with Inbound Marketing, one of the techniques that cannot be left out is Lead Scoring. This is because it is used in the process of qualifying the lead base and identifying

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Social listening

Social Listening: what it is, how to do it, and why it matters

Learn how to use Social Listening to boost your marketing and sales strategies Understanding what customers want and the best way to communicate with them is the dream of every brand, isn’t it? Many people might think it’s impossible to meet these expectations, but Social Listening is here to prove otherwise If you’re not familiar

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ecommerce

Ecommerce: which metrics to analyze in Google Analytics 4

Learn all about the functioning of Google Analytics 4 and the main metrics to analyze in your ecommerce strategy In the competitive world of ecommerce, understanding user behavior is essential to optimize sales strategies and improve customer experience. The good news is that with the arrival of Google Analytics 4 (GA4), virtual store owners have

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trafego pago

When should I increase the budget for paid traffic?

Learn how to conduct more efficient analyses of paid ads and plan a budget increase that yields better results for your clients. Those who work with paid traffic have certainly faced numerous questions regarding the right time to increase the invested budget whether it’s because the client doesn’t feel prepared, fears losing money in the

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social media dashboard

Social Media Dashboard: what it is and 5 advantages of use

Learn how to use the social media dashboard in favor of your digital marketing strategy Working on content development for online media goes far beyond having good and creative ideas. It’s necessary to do continuous analysis to understand what works, how the audience engages with the posts and what the main trends are for your

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What is Workflow

What is workflow: understand how it works and the advantages for agencies

Learn what workflow is, what the essential steps to define one are, and when software can help optimize processes. Increasingly present in the routine of companies, workflow is an essential concept for marketing agencies that need to handle multiple clients, simultaneous demands, and short deadlines. This is because, when well-defined, it helps organize processes, reduce

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