Google Ads in 2026

Google Ads in 2026: how to create campaigns that really convert

Discover the challenges of Google Ads campaigns in 2026 and see strategies to achieve better results with the platform. Without a doubt, Google Ads continues to be one of the most used tools by companies looking to grow digitally. But at the same time, it has also become one of the most challenging environments when […]

Google Ads in 2026: how to create campaigns that really convert Read More »

AI tool

Claude Cursor ChatGPT and others: which AI tool to use in your Marketing agency

Discover which AI tools are ideal for the main activities carried out in your marketing agency The AI tools in marketing are no longer just a trend and have come to occupy an increasingly relevant space within agencies. Even so, despite so many platforms emerging in recent years, many teams continue to use them all

Claude Cursor ChatGPT and others: which AI tool to use in your Marketing agency Read More »

Reportei e Google Sheets

Reportei + Google Sheets integration: data automation without complication

Find out what it is, how it works, and the main benefits of integrating Google Sheets with Reportei. Without a doubt, Google Sheets is one of the most used tools in the daily life of those who work with marketing, sales, and data management. After all, whether to control results, track goals, or organize information,

Reportei + Google Sheets integration: data automation without complication Read More »

inbound marketing metrics

Inbound marketing metrics: how to analyze CAC, LTV, ROI, and other data

Learn how inbound marketing metrics help make more strategic decisions and how to analyze CAC, LTV, and ROI in conjunction with other funnel data. Tracking inbound marketing metrics is already part of the routine for many companies that want to better understand their results. However, looking at the numbers does not necessarily mean making good

Inbound marketing metrics: how to analyze CAC, LTV, ROI, and other data Read More »

marketing events

Why participating in marketing events can accelerate your results?

Learn how to extract the best results from marketing events and turn them into a predictable lead generation channel The marketing events have always played a significant role in the strategies of companies and professionals, especially in a scenario where connections, visibility, and exchange of experiences have become decisive factors for growth. Whether at large

Why participating in marketing events can accelerate your results? Read More »

Cloud storage

Cloud storage: how to use it to organize reports and marketing data

Learn what cloud storage is and how it can be used to organize reports, centralize data, and ensure greater security. The cloud storage has become an extremely relevant solution for companies that work with digital marketing and need to handle large volumes of data. After all, with campaigns running on different platforms and reports being

Cloud storage: how to use it to organize reports and marketing data Read More »

Social media in 2026

Social Media in 2026: what changed in strategy, metrics, and results

Find out what has changed in the social media in 2026 and how this evolution impacts the strategies developed by brands. In recent years, social media has shifted from focusing solely on generating a digital presence to playing a much more strategic role in marketing. After all, if previously social networks were seen mainly as

Social Media in 2026: what changed in strategy, metrics, and results Read More »

MCP

What is MCP (Model Context Protocol): understand how to use it in digital marketing

Find out why the MCP Model Context Protocol is gaining great prominence in digital and how it can be used to make marketing more strategic The MCP Model Context Protocol has been gaining more space in discussions about artificial intelligence in digital marketing.  This is because despite the evolution of tools and the increase in

What is MCP (Model Context Protocol): understand how to use it in digital marketing Read More »

artificial intelligence tools

5 Artificial Intelligence tools for those who work in marketing

Check out 5 Artificial Intelligence tools to assist in your marketing strategies from SEO to report generation The artificial intelligence – AI has revolutionized the way companies connect with their customers, optimize their campaigns, and analyze data. In fact, if you work with digital marketing, you must have noticed the impact of these innovations, right?

5 Artificial Intelligence tools for those who work in marketing Read More »