Instagram Bios: 100+ amazing ideas

First impressions matter, and that’s a no-brainer. It’s also especially true for social media. That means having an impact phrase in your Instagram Bio is crucial if you want your profile to be successful.  

Your bio will be the first thing your first-time profile visitors see, so you want to make sure to get the right message across. 

Here’s an article with 150+ great ideas to help give your personal or professional Instagram profile a boost. Keep reading!

Why is having a good Instagram Bio important?

First, keep in mind that Instagram Bios are your chance to tell the world who you are and choose the message you want your photos and videos to convey.

Your bio helps show users your personal values (or brand values) and an objective way of defining your online presence. It also highlights the personality traits that help people connect with your content. 

However, coming up with a creative and attractive bio with a 150-character limit can be a real challenge. To help you, we’ve put together a list of some great ideas for describing yourself.

Our Instagram Bio ideas are divided into two categories:

• Instagram Bio ideas for businesses and professional profiles;
• Instagram Bio ideas for personal profiles.

Instagram Bio ideas for businesses and professional profiles

Are you looking for a catchy, creative phrase for your business or content producer profile? Here are 65 ideas for marketers, freelancers, agencies, info producers, SaaS, artists, and brands. 

10 phrases for the marketer and freelancer Instagram bios

1. Award-winning freelance writer and editor. Committed to sharing inspiring stories to help others find success
2. I am a Marketer aiming to help businesses expand and increase profits with efficient, innovative strategies 
3. Lover of fashion, design, and digital marketing. Looking for constant upgrades to serve the best results to my clients
4. Digital Marketing Strategist, helping small businesses grow online
5. CEO and founder of XYZ Corp
6. 5x TEDx speaker, 3x author with the mission to help others live their best life
7. Devoted to improving lives through design, technology, and business
8. Digital Marketer with 10 years of experience in business growth online. Translating ideas into tangible results!
9. Passionate about innovation, strategy, and performance. My mission is to help brands thrive through digital marketing. 
10. Welcome to the future! Ready to grow your brand, get results, and take your business to the next level? I can help!

8 Instagram bio ideas for Agencies

1. We’re an agency specializing in [insert service].
2. 100% focused on helping your company get the best results
3. Come get to know [name of agency] and request a digital marketing diagnostic
4. Specializing in [insert services]
5. The best solutions for innovating your digital marketing
6. Boost your marketing and generate the best sales opportunities for your business
7. X year of experience in [insert field of expertise] marketing.
8. XYZ award-winning agency

12 ideas for different kinds of brands

1. Specializing in (insert segment). Check out our virtual store!
2. The best products, warranty, and free shipping.
3. X years adding [insert main benefits] to your routine.
4. Supporting you with [insert main benefits] every day.
5. Access our site for orders and estimates
6. Come visit us at [insert address and business hours]
7. Click on the link to see our products
8. Follow our profile for the best deals
9. Free shipping for your first purchase. Don’t miss out!
10. [Brand name] official profile on Instagram
11. We’ll help optimize your routine with [insert main benefits]
12. {brand name} is the only place you’ll find [insert products] 

10 ideas for info producers and influencers

1. [insert segment] expert. Check out my exclusive course: [insert course].
2. Partnerships here [insert email].
3. Exclusive tips for [insert segment].
4. Content on [insert topics).
5. I’ll teach you to [insert objective] by [insert steps].
6. XYZ award winner.
7. [insert area of expertise] expert, consultant, and lecturer.
8. XYZ Entrepreneur.
9. Check out my exclusive [insert area] courses.
10. Live [insert area] classes weekly.

12 ideas for SaaS profiles

1. Online platform: automate your XYZ tasks.
2. Work smart with our tool.
3. Perform your tasks in minutes with XYZ.
4. Automation software for XYZ. Check it out!
5. Free [x-day] trial. Try it now!
6. Boost your team’s productivity with XYZ software.
7. Request a demo and check out our tool.
8. Comprehensive solutions for {insert target business segment].
9. Work x times faster day to day.
10. System for XYZ managing. Request a demo!
11. Offering {insert target business sector] businesses cutting-edge technology and practicality since [insert: founded in].
12. We’re a software company specializing in [insert sector].

13 creative Instagram Bio ideas for artists

1. Artist, musician, bibliophile, and dreamer. A bit of everything in one bundle. 
2. The more I think it over, the more I feel that there is nothing more truly artistic than to love people.
3. Just a woman with a paintbrush trying to leave a mark on the world.
4. Telling stories through words and images…one post at a time.
5. The world is my canvas, and paintbrushes are my words. I paint what I see. 
6. Art is a passion, an addiction, and a form of self-expression. Constantly looking to improve, explore, and expand my worldview. 
7.  Artist seeking perfection in all I do. Creating makes me feel alive!
8. I express my deepest self through art and poetry, connecting with the world in the most intimate way possible.
9. With my peculiar way of seeing the world, nothing makes me happier than sharing my thoughts and ideas with others.
10. I’m an artist, visionary, and tireless dreamer, always looking for new experiences to enrich my art. Welcome to my universe! 🙂
11. Words are my art and life, my inspiration. I’m passionate about poetry, music, and paintings that help me translate the world into beauty.
12. Follow to connect with my soul and leave your mark as well! 🙂
13. Lover of all things photography and creating images that touch the heart. Looking to capture the perfect lighting, unique expressions, and magical moments.

Instagram Bio ideas for personal profiles

If you need ideas for a personal profile bio, here are 89 short, inspirational, and impactful phrases and song snippets (in English and Portuguese).

20 short phrases for Instagram Bios

1. I’m not short, just concentrated.
2. The best things come in small packages…like me!
3. Warning: I might be too much. Proceed with caution
4. 90% angel, 10% devil. 100% gorgeous.
5. Sorry for what I said while I was hungry.
6. I’m not actually here. Just here for the food. 
7. If we were having coffee, mine would be black, and yours would be questioning my life choices. 
8. I’m not a second option. I’m a limited edition. There’s only 1 of me.
9. I’m basically the same person online and offline… just a little taller and more fun online.
10. I speak movie quotes and sarcasm fluently.
11. I’ve got one eye open and the other dreaming
12. Fate’s not a thing. We forge our own paths.
13. I’ve got more phases than the moon.
14. Snapping pictures and preserving moments. This is my reality. 
15. The best way to predict the future is to build it.
16. The beauty of being yourself is priceless.
17. All we have is now.
18. Good energy is always welcome.
19. When it’s rainy outside, I find the sun inside myself.
20. Building my best version.

13 inspirational quotes to use on Instagram

1. “Life is what happens to you while you are busy making other plans” – John Lennon.
2. “Change your behavior, and this world will become a better place.” – Mahatma Gandhi
3.  Life is like riding a bicycle. To keep your balance, you must keep moving. Albert Einstein
4. “A girl should be two things: who and what she wants.” – Coco Chanel
5. Just be yourself. There is no one better. – Taylor Swift 
6. Believe in your own strength and never give up on your dreams. They can come true!
7. Life is a journey, and happiness is found along the way. Be happy however you choose to, open your heart and appreciate the beauty of living. 
8. No matter what happens, always remember to smile and be grateful for the good Positivity is the key to happiness. Be happy now!
9. Always remember, life is so much bigger than you. It’s about the relationships and experiences we share, the moments we live, and the smiles that connect us all.
10. That is the true force of life. Go and do the same. Be happy!
11. Life is not about having perfect moments. It’s about making great experiences of the tiniest things.
12. Life is not a story to be told but a mystery to be lived. Be passionate about living! Smile often!
13. Celebrate small wins every day. Believe in yourself and never give up on your dreams.

12 Famous quotes in English for your Instagram Bio

1. “The best way to predict the future is to create it.” – Abraham Lincoln
2. “All our dreams can come true, if we have the courage to pursue them.” – Walt Disney
3. “Life is what happens while you are busy making other plans.” – John Lennon
4. “Change your behavior and this world will become a better place.” – Mahatma Gandhi
5.  “Life is like riding a bicycle. To keep your balance, you must keep moving.” – Albert Einstein
6. “Believe in your own strength and never give up on your dreams. They can be achieved!”
7. “Life is all about the journey, not the destination. So live it to the fullest, and appreciate all of life’s little moments.”
8. “Don’t ever let others tell you what you can or cannot do in life. If you believe in yourself and never give up, your dreams are within reach.”
9. “Remember that happiness is a choice, a choice we must make every single day. So smile, choose happiness, and enjoy the ride.”
10. “Remember that life is a gift, and you have the power to make each moment count. Believe in yourself, follow your dreams, and never give up.”
11. “To live a creative life, we must lose our fear of being wrong.”
12. “Sometimes you win, sometimes you learn.”

13 songs in English for your Instagram Bio

1. Who run the world? Girls! —  Run the world, Beyoncé.
2. I know, I know for sure that life is beautiful around the world — Around the world, Red Hot Chili Peppers.
3. After a hurricane comes a rainbow — Firework, Katy Perry.
4. Old, but I’m not that old. Young, but I’m not that bold — Counting Stars, OneRepublic.
5. If you don’t like the way I talk, then why am I on your mind? — Blow your mind, Dua Lipa.
6. Now look at me, I’m sparkling. A firework, a dancing flame — Part of me, Katy Perry.
7. I’m half as good as it gets — Playing good, Paramore.
8. I break chains all by myself. Won’t let my freedom rot in hell — Freedom, Beyoncé feat. Kendrick Lamar.
9. Well, look at her, she got the power — Mother’s Daughter, Miley Cyrus.
10. I’m on the right track, baby, I was born this way — Born this way, Lady Gaga.
11. Gonna love myself, no, I don’t need anybody else — I love myself, Hailee Steinfield
12. But take me to the place I love, take me all the way — Under the bridge, Red Hot Chili Peppers.
13. I’m no beauty queen, I’m just beautiful me — Who says, Selena Gomez.

10 Impact quotes for your Instagram Bio

1. “Start where you are. Use what you have. Do what you can.” – Arthur Ashe
2. “The best people want to work the big challenges.” – Larry Page
3. Respect your body and be kind to your mind. 
4. “Great success can only be achieved when we remain true to ourselves.” – Friedrich Nietzsche
5. People do not lack strength; they lack will. Victor Hugo. 
6. This is my journey, you can follow, you can comment, but you can’t judge me.
7. Between the beginning and the end, I’m writing my own story.
8. We don’t have to conquer the world every day! Being kind to others is enough.
9. Start where you are. Use what you have. Do what you can. – Arthur Ashe
10. “First, do what is necessary. Then do what is possible. And before you know it you are doing the impossible.” – Saint Francis Assisi.

Whether you are writing a Bio for a personal or business account, no matter what message you would like to get across, you will definitely find something in these lists to help you out.

So go on and find the best way to describe yourself, and your followers will appreciate it.