Discover the digital product sales platform Kiwify, compare its benefits with the main market competitors, and see a step-by-step guide to signing up.
If you are starting out in the digital market or are already a digital product creator or affiliate looking for new platforms to expand your sales, you must have heard about Kiwify.
But do you really know what this platform is, how it works, and especially how to make money with it?
In this article, we will explain in detail everything you need to know about Kiwify its main advantages compared to competitors, and how to start selling digital products quickly. Follow along below.
What is Kiwify?
The Kiwify is a Brazilian platform aimed at the sale and distribution of digital products functioning as a complete marketplace for creators and affiliates.
Founded in 2020, it quickly gained prominence by offering a simplified and efficient structure for those who want to sell courses, ebooks, subscriptions, and various other infoproducts.

Among its great differentiators are the ease of use and clear pricing model charging fees only on sales made: 8.99% of the product value + R$2.49 per transaction.
In other words, there are no fixed costs or monthly fees, making the platform especially attractive for beginners.
Next, check out how the platform’s sales model works and the types of digital products that can be sold.
How the sales model works
As mentioned above, in Kiwify the process is quite agile; you can create your digital product directly on the platform, set the price, description, and payment methods in a very practical way.
Additionally, if desired, the affiliates registered on the site can promote your product via specific links.
Upon closing a sale, they automatically receive a commission previously stipulated by you.
Thus, Kiwify takes full care of the operational part, payments, anti-fraud security, and transfer of commissions while creators focus their efforts on creating quality content and affiliates concentrate on efficient promotional strategies.
Types of products that can be sold
Speaking of content production, Kiwify accepts a wide range of digital products, including
- Online courses with videos, live classes, or written materials
- Ebooks and digital handouts
- Editable templates like spreadsheets and other digital tools
- Subscription products and recurring clubs
- Mentorships and community access
This diversity allows you to build a true digital sales funnel and attract different customer profiles with offers ranging from free materials to premium products.
How to create an account and upload your first product
Creating your account on Kiwify is simple; just provide your personal data, and fill in the other personal or company information.
Then you will have access to the platform’s panel, which is quite intuitive, where the process of uploading your product takes place in an organized manner.

- In the side menu, select the Products option where your productions are listed.
- Click on Create product
- Select the payment type, whether it will be one-time or recurring.
- Then choose the delivery format of your product, whether it will be through Kiwify’s members area, an external area, a live event, or if you just want to receive payments.
- The next step is to add product information such as name, description, sales page, and price; the minimum value is R$500.
- In the product customization, you can select the category it belongs to, upload promotional images, select languages, allow affiliate promotion, and much more.
- Finally, just click on Create product to complete the process.

In other words, through this practical step-by-step guide, your product will soon be available for sale on the platform.
Payment methods and withdrawals
On Kiwify, customers can make payments via credit card with installment options, Pix, or bank slip.
Moreover, the release of funds occurs quickly for the digital product creator: payments via Pix and bank slip are released in two business days, while credit card sales are available after 15 days.
Additionally, to withdraw funds, users must pay a small transfer fee of R$3.67, regardless of the amount being withdrawn.
Difference between Kiwify and other platforms
When compared to main competitors such as Hotmart, Eduzz, and Monetizze, Kiwify can stand out in various aspects.
Thus, here are some examples:
1. Hotmart
- has greater international reach and offers robust features for overseas sales. However, it may charge subscriptions for some extra features.
- Meanwhile, Kiwify offers free video hosting and members area..
2. Eduzz
- is known for having a wide range of integrated tools, such as webinar hosting and advanced features for product launches.
- However, for beginners it can be too complex, making Kiwify more user-friendly and intuitive for those who are starting.
3. Monetizze
- stands out especially for the variety of physical products in addition to digital ones.
- However, Kiwify can be superior in terms of speed and simplicity to launch digital products online quickly and start earning.
In other words, each platform has specific advantages, and the choice will depend directly on each user’s individual needs and objectives.
However, it’s worth noting that Kiwify can be especially advantageous due to its ease of use, reduced costs, and agility in starting your sales.
Tips for selling more on Kiwify
Moreover, for your digital product sales to be successful, it’s necessary to have a strategy that goes beyond the quality of the content.
Therefore, we have selected some valuable tips below to help you get the most out of Kiwify.
- Invest in well-crafted sales pages with persuasive texts, explanatory videos, and real testimonials.
- Use targeted paid traffic with tools like Google Ads and Meta Ads to expand your reach and target the ideal audience.
- Offer complete and attractive materials for your affiliates, including banners, promotional videos, and ready-to-use email sequences.
- Take advantage of the quick and easy sales model via Pix, for example, to carry out weekly or biweekly launches, creating urgency and scarcity.
- Use upsell and cross-sell techniques by offering additional products at checkout to increase the average order value.
By applying these tips, you will see a positive impact on your sales and an increase in customer loyalty, creating a solid foundation to scale your digital business.
Analyze Kiwify’s results with Reportei
Finally, a great advantage of Kiwify is its direct integration with Reportei to analyze your results.
In other words, besides promoting and easily selling digital products, you can also generate complete reports and dashboards in a few seconds.
This allows rapid analysis of key performance metrics such as revenue, conversions, approval rate, and chargebacks, among other charts and tables that compare the efficiency of your strategy.

Furthermore, with Reportei, Reportei you have access to all important Kiwify metrics integrated with other digital channels, which facilitates data cross-referencing and extraction of valuable insights to optimize your investments in marketing and sales.
Another important point is that the reports facilitate clear and direct communication with your team, ensuring quicker and more efficient decisions.
What are you waiting for? Take advantage of our free trial period now and experience the benefits of the integration between Kiwify and Reportei in practice.
