Get to know the metrics available in the Nuvemshop report and learn how to automatically generate yours through Reportei
With the Nuvemshop report that has just arrived on Reportei, it is now possible to automatically capture the main metrics of your online store and obtain valuable insights in just a few minutes.
This new integration facilitates the monitoring of sales, traffic, and campaign indicators, providing a clear and personalized view of your business performance.
Therefore, in this article, we will tell you everything about this new feature and how to use it to conduct complete ecommerce analyses. Check it out!
Learn about the Nuvemshop ecommerce platform
The Nuvemshop is an ecommerce platform that allows the creation and management of online stores in a simple and efficient way, ideal for entrepreneurs of different sizes.
With an intuitive and customizable interface, users, who now exceed 130,000 in Latin America, can set up their stores with professional and responsive designs to ensure an optimized shopping experience for mobile devices and desktops.
The platform even offers a wide range of features such as integration with multiple payment methods, various shipping options and synchronization with social networks and marketplaces which facilitates the expansion of the digital presence.
Additionally, Nuvemshop provides advanced marketing tools such as the creation of discount coupons, campaign automation, and detailed reports for performance analysis.
That is, with a centralized management and specialized support the platform helps shopkeepers grow sustainably and professionally in the digital environment.
Learn all about the Nuvemshop report from Reportei
Available from the Pro plan of Reportei the Nuvemshop report provides a complete view of your store’s sales, from the sources that bring the most traffic to the site to the most purchased products by customers.
Next, we tell you everything about how to integrate Nuvemshop with Reportei, data automatically captured by our platform, and how to conduct a complete analysis of your ecommerce marketing strategies. Let’s go.
How to integrate Nuvemshop with Reportei
Integration of Nuvemshop with Reportei is quite simple and quick. Just access the Integrations tab within our tool, select the channel, and log into your ecommerce platform account.
From there, you should follow the instructions to select the store you want to analyze and create your first Nuvemshop report with Reportei.
Nuvemshop report metrics
The Nuvemshop sales report offers a complete view of the actions you implement in your store. That is, you can analyze the main ecommerce metrics charts and tables, in addition to customizing the information to suit your needs.
Main metrics
To start with, let’s talk about the general metrics you find in the Nuvemshop report, which are automatically captured by Reportei and are prominently presented at the beginning of the document. Among them, we have:
- Revenue sum of payments made by customers, not including orders canceled during the analyzed period
- Sales total number of sales with confirmed payment
- Average ticket provides an overview of the average amount spent per transaction. It is calculated by dividing the total revenue by the number of sales made
- Carts converted into sales number of times users clicked on Place Order at checkout
- New customers number of customers who made their first purchase during the analyzed period
- Recurring customers total number of customers who had made previous purchases and returned to buy again
- Products sold number of items sold during the analyzed period
- Valid coupons active coupons during the analyzed period
- Selected shipping methods total number of times a customer selected a shipping method during checkout
- Complete personal data total number of times users filled out the email field during checkout
- Complete addresses total number of times users filled out the delivery address during checkout
- Carts that can turn into sales number of times the checkout was abandoned after filling out the delivery address and proceeding to the second stage of the purchasing process
It’s important to note that the last four metrics may return different data for the same period since Nuvemshop stores abandoned cart data for up to 30 days.
Charts
In addition to analyzing metrics individually, you also have charts to make comparisons between the data and understand the development of results over a certain period. The charts in the Nuvemshop report are:
- Revenue and average ticket over time;
- Customers over time displays the evolution of the number of New Customers and Recurring Customers during the selected period
- Products sold over time;
- Orders over time.
Tables
Finally, the Nuvemshop report includes tables that provide a detailed view of the results achieved with your sales strategies. Thus, you can access information such as:
- Products sales and revenue by featured products
- Payment methods sales performance and revenue by payment method used by customers
- Coupons analyzes the discounts applied from the coupons registered on the platform
- State presents sales, revenue, and performance of other metrics by state
- UTM traffic sources shows the revenue and sales value grouped by information about the source of visitors who purchased from your store
You can also customize the Nuvemshop report with other tables such as performance by payment methods, shipping methods, and installment quantities.
Conduct complete analyses of ecommerce strategies with Reportei
With Reportei, it is possible to conduct complete and detailed analyses of ecommerce strategies, going beyond just the automatic capturing of Nuvemshop metrics.
After all, our platform allows integrating various tools and channels to offer:
- 100% customizable professional dashboards that enable the creation of dynamic reports highlighting the most relevant metrics for your business
- dashboard of indicators that facilitates the organized tracking of sales data and goals, providing a clear view of performance
- artificial intelligence through Reportei AI to generate automatic analyses and provide insights into the performance of marketing and ecommerce channels
With integration to more than 20 networks like Instagram, Facebook, Meta Ads, Google Ads, TikTok, and GA4, Reportei ensures a complete and personalized view of your ecommerce strategies.
Additionally, the setup is quick and practical, allowing you to capture metrics and create reports in just a few minutes. Try the platform for free for 3 days and discover everything about the Nuvemshop report
