<div class='ui dimmer modals page' style='display: none;'><div id='helpie-password-modal' class='pauple_helpie ui modal small' style='display: none;'><div class='ui header'><i class='circular lock icon'></i> Password Protected</div><div class='item-content'><br /><label for='password_check'>Enter Password : </label><p><input type='password' id='password_check' name='password_check' class='password' value='' required></p></div><div class='actions'><div class='ui black deny button'>Nope</div><div class='ui positive right labeled icon button'>Yep, that's right!<i class='checkmark icon'></i></div></div><div class='clear'></div></div></div>{"id":84826,"date":"2026-10-15T13:12:03","date_gmt":"2026-10-15T16:12:03","guid":{"rendered":"https:\/\/reportei.com\/central-de-ajuda\/comment-creer-un-entonnoir-dans-reportei\/"},"modified":"2026-10-16T13:49:56","modified_gmt":"2026-10-16T16:49:56","slug":"comment-creer-un-entonnoir-dans-reportei","status":"publish","type":"pauple_helpie","link":"https:\/\/reportei.com\/fr\/central-de-ajuda\/comment-creer-un-entonnoir-dans-reportei\/","title":{"rendered":"Comment cr\u00e9er un entonnoir dans Reportei"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Les rapports et tableaux de bord proposent un widget <strong>Entonnoir<\/strong> pour pr\u00e9senter les \u00e9tapes d\u2019un parcours de conversion. Il a \u00e9t\u00e9 cr\u00e9\u00e9 \u00e0 partir des besoins exprim\u00e9s par les utilisateurs et<strong>&nbsp;est disponible pour toutes les offres et int\u00e9grations.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Comme les autres widgets personnalisables, il se trouve dans la barre lat\u00e9rale. Cliquez sur <strong>Ajouter des indicateurs<\/strong> ou sur l\u2019ic\u00f4ne d\u2019une plateforme, puis ouvrez <strong>Indicateurs personnalisables<\/strong>. Faites glisser l\u2019entonnoir dans le document et configurez-le.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Voici la vue d\u2019ajout :<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"854\" height=\"583\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/esqueleto-funil-reportei.png\" alt=\"\" class=\"wp-image-54762\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/esqueleto-funil-reportei.png 854w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/esqueleto-funil-reportei-300x205.png 300w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/esqueleto-funil-reportei-768x524.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/esqueleto-funil-reportei-750x512.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/esqueleto-funil-reportei-400x273.png 400w\" sizes=\"(max-width: 854px) 100vw, 854px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choisissez d\u2019abord un entonnoir vertical ou horizontal :<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img decoding=\"async\" width=\"275\" height=\"657\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-reportei-1.png\" alt=\"\" class=\"wp-image-54772\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-reportei-1.png 275w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-reportei-1-126x300.png 126w\" sizes=\"(max-width: 275px) 100vw, 275px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apr\u00e8s configuration des \u00e9tapes, le widget affiche les donn\u00e9es :<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-funil-horizontal\"><span id=\"helpie-sp-1\">Entonnoir horizontal<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img decoding=\"async\" width=\"1024\" height=\"417\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei-1024x417.png\" alt=\"\" class=\"wp-image-54767\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei-1024x417.png 1024w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei-300x122.png 300w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei-768x313.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei-750x305.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei-400x163.png 400w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-horizontal-reportei.png 1039w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-funil-vertical\"><span id=\"helpie-sp-2\">Entonnoir vertical<\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"610\" height=\"560\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-vertical-reportei.png\" alt=\"\" class=\"wp-image-54777\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-vertical-reportei.png 610w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-vertical-reportei-300x275.png 300w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/funil-vertical-reportei-400x367.png 400w\" sizes=\"(max-width: 610px) 100vw, 610px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-como-funciona-o-fluxo-de-cria-o-do-funil\"><span id=\"helpie-sp-2-1\"><strong>\u00c9tapes de cr\u00e9ation<\/strong><\/span><\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-1-defini-o-do-funil\"><span id=\"helpie-sp-2-1-1\"><strong>1) D\u00e9finir l\u2019entonnoir<\/strong><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commencez par <strong>d\u00e9finir le titre et la description<\/strong> affich\u00e9s dans le document. Le titre propos\u00e9 par d\u00e9faut est Entonnoir.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016.png\" alt=\"Param\u00e8tres du nouvel entonnoir avec champs de titre et de description.\" class=\"wp-image-86129\" width=\"316\" height=\"392\" style=\"width:316px;max-width:100%;height:auto;\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016.png 1126w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016-242x300.png 242w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016-825x1024.png 825w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016-768x953.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016-750x931.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-settings-fr-20261016-400x496.png 400w\" sizes=\"(max-width: 316px) 100vw, 316px\" \/><\/figure>\n\n\n\n<h6 class=\"wp-block-heading\" id=\"h-importante-informar-na-descri-o-o-que-voc-est-apresentando-no-funil-para-que-apare-a-no-helper-quando-seu-cliente-ou-outra-pessoa-que-estiver-vendo-o-relat-rio-possa-entender\"><span id=\"helpie-sp-2-1-1-1\"><em>La description explique ce que repr\u00e9sente le widget. Elle appara\u00eet dans l\u2019aide (?) pour guider les personnes qui consultent le rapport.<\/em><\/span><\/h6>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-2-etapas\"><span id=\"helpie-sp-2-1-2\">2) Configurer les \u00e9tapes<\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">D\u00e9finissez ensuite <strong>les \u00e9tapes de l\u2019entonnoir<\/strong>. Chacune peut utiliser l\u2019un des trois types d\u2019indicateurs suivants :<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Indicateurs standard<\/strong> \u2014 issus des donn\u00e9es disponibles dans les rapports et tableaux de bord. <strong>Ils sont collect\u00e9s automatiquement via l\u2019API et s\u2019actualisent<\/strong> lorsque la p\u00e9riode d\u2019analyse change.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Le s\u00e9lecteur propose les indicateurs de l\u2019int\u00e9gration concern\u00e9e. Choisissez celui \u00e0 utiliser. <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"549\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/me\u0301tricas-funil-reportei.png\" alt=\"\" class=\"wp-image-54784\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/me\u0301tricas-funil-reportei.png 243w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/me\u0301tricas-funil-reportei-133x300.png 133w\" sizes=\"(max-width: 243px) 100vw, 243px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Indicateurs manuels<\/strong> \u2014 nom, valeur et valeur de comparaison saisis par vous-m\u00eame. Ils <strong>ne s\u2019actualisent pas lors d\u2019un changement de p\u00e9riode<\/strong>, car Reportei ne poss\u00e8de pas leur historique.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Un formulaire permet de renseigner le nom, la description et les valeurs.<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"246\" height=\"721\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/metrica-manual-funil.png\" alt=\"\" class=\"wp-image-54789\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/metrica-manual-funil.png 246w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/metrica-manual-funil-102x300.png 102w\" sizes=\"(max-width: 246px) 100vw, 246px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Indicateurs calcul\u00e9s<\/strong> \u2014 formules combinant des indicateurs standard et des valeurs manuelles, avec un format adapt\u00e9 : monnaie, pourcentage, etc.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"243\" height=\"736\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/metrica-calculada-funil.png\" alt=\"\" class=\"wp-image-54794\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/metrica-calculada-funil.png 243w, https:\/\/reportei.com\/wp-content\/uploads\/2023\/06\/metrica-calculada-funil-99x300.png 99w\" sizes=\"(max-width: 243px) 100vw, 243px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Pour chaque \u00e9tape et chaque type, <strong>configurez aussi la comparaison<\/strong>,<strong> et choisissez d\u2019afficher ou non le taux de conversion.<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016.png\" alt=\"R\u00e9glages de la valeur de comparaison et du taux de conversion dans Reportei\" class=\"wp-image-86016\" width=\"241\" height=\"134\" style=\"width:241px;max-width:100%;height:auto;\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016.png 1681w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016-300x167.png 300w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016-1024x570.png 1024w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016-768x428.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016-1536x855.png 1536w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016-750x418.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-comparison-fr-20261016-400x223.png 400w\" sizes=\"(max-width: 241px) 100vw, 241px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>La comparaison pr\u00e9sente le pourcentage d\u2019\u00e9volution et la valeur de la p\u00e9riode de r\u00e9f\u00e9rence, comme un indicateur num\u00e9rique du rapport.<br><em><strong>\u00c0 noter :<\/strong> ces valeurs ne s\u2019affichent que si le rapport poss\u00e8de une p\u00e9riode de comparaison.<\/em><\/li>\n\n\n\n<li>Le taux de conversion entre \u00e9tapes appara\u00eet en bas de la carte.<br><img loading=\"lazy\" decoding=\"async\" width=\"695\" height=\"330\" class=\"aligncenter size-full wp-image-86108\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016.png\" alt=\"Quatre \u00e9tapes de l\u2019entonnoir avec valeurs de comparaison et taux de conversion.\" style=\"width:695px;max-width:100%;height:auto;\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016.png 1821w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016-300x142.png 300w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016-1024x486.png 1024w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016-768x364.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016-1536x729.png 1536w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016-750x356.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-four-stage-fr-20261016-400x190.png 400w\" sizes=\"(max-width: 695px) 100vw, 695px\" \/><\/li>\n<\/ol>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-3-gera-o-do-funil\"><span id=\"helpie-sp-2-1-3\"><strong>3) Cr\u00e9er l\u2019entonnoir<\/strong><\/span><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les \u00e9tapes configur\u00e9es sont list\u00e9es dans la barre lat\u00e9rale. <strong>Le bouton Cr\u00e9er l\u2019entonnoir devient disponible \u00e0 partir de deux \u00e9tapes.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Vous pouvez r\u00e9ordonner, modifier ou supprimer les \u00e9tapes avant et apr\u00e8s la cr\u00e9ation.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016.png\" alt=\"\u00c9tapes de l\u2019entonnoir avec commandes de modification et de r\u00e9organisation.\" class=\"wp-image-86150\" width=\"241\" height=\"340\" style=\"width:241px;max-width:100%;height:auto;\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016.png 1056w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016-213x300.png 213w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016-726x1024.png 726w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016-768x1084.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016-750x1058.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-stages-fr-20261016-400x564.png 400w\" sizes=\"(max-width: 241px) 100vw, 241px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Le nombre d\u2019\u00e9tapes n\u2019est actuellement pas limit\u00e9.<\/strong> Si elles d\u00e9passent la largeur disponible, une barre de d\u00e9filement appara\u00eet :<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016.png\" alt=\"Entonnoir marketing \u00e0 six \u00e9tapes avec d\u00e9filement horizontal.\" class=\"wp-image-86171\" width=\"754\" height=\"396\" style=\"width:754px;max-width:100%;height:auto;\" srcset=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016.png 1732w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016-300x157.png 300w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016-1024x537.png 1024w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016-768x403.png 768w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016-1536x805.png 1536w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016-750x393.png 750w, https:\/\/reportei.com\/wp-content\/uploads\/2026\/10\/reportei-funnel-full-panel-fr-20261016-400x210.png 400w\" sizes=\"(max-width: 754px) 100vw, 754px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><strong>Attention<\/strong> : le d\u00e9filement peut affecter l\u2019export PDF. Pour un entonnoir comportant de nombreuses \u00e9tapes, le lien de partage offre une meilleure lecture.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em><em>Si vous avez des questions, contactez notre assistance.<\/em>&nbsp;=)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les rapports et tableaux de bord proposent un widget Entonnoir pour pr\u00e9senter les \u00e9tapes d\u2019un parcours de conversion. Il a \u00e9t\u00e9 cr\u00e9\u00e9 \u00e0 partir des besoins exprim\u00e9s par les utilisateurs et&nbsp;est disponible pour toutes les offres et int\u00e9grations. Comme les autres widgets personnalisables, il se trouve dans la barre lat\u00e9rale. 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