3. Utiliza el embudo vertical<\/span><\/h2>\n\n\n\n

<\/p>\n\n\n\n

Para mostrar el recorrido del cliente dentro del proceso de ventas, puedes a\u00f1adir un embudo vertical<\/strong>al informe o dashboard. Ayuda a visualizar las conversiones y los puntos de abandono.<\/p>\n\n\n\n

C\u00f3mo a\u00f1adir un embudo vertical:<\/span><\/h3>\n\n\n\n

<\/p>\n\n\n\n

\n
1. En el informe o dashboard, haz clic en \u00abA\u00f1adir m\u00e9trica\u00bb<\/strong>;<\/li>\n\n\n\n
2. En la barra lateral, selecciona M\u00e9tricas personalizables<\/strong> y arrastra la opci\u00f3n Embudo<\/strong> al bloque de datos.<\/li>\n\n\n\n
3. Elige entre Embudo horizontal<\/strong>o Embudo vertical<\/strong>;<\/li>\n\n\n\n
4. A\u00f1ade las etapas necesarias;<\/li>\n\n\n\n
5. Personaliza los colores y completa la configuraci\u00f3n.<\/li>\n<\/ol>\n\n\n\n

   <\/figure>\n\n\n\n

   <\/figure>\n\n\n\n

   <\/p>\n\n\n\n

   4. Utiliza m\u00e9tricas calculadas para crear indicadores personalizados<\/span><\/h2>\n\n\n\n

   <\/p>\n\n\n\n

   Puedes a\u00f1adir m\u00e9tricas calculadas<\/strong>dentro de los embudos y combinar distintas m\u00e9tricas para analizar el rendimiento de las campa\u00f1as.<\/p>\n\n\n\n

   Ejemplos:<\/span><\/h3>\n\n\n\n

   <\/p>\n\n\n\n

   \n
   • Tasa de conversi\u00f3n:<\/strong>(N\u00famero de conversiones \/ Total de clics) * 100<\/li>\n\n\n\n
   • Interacciones totales:<\/strong>Suma de Me gusta, comentarios y compartidos.<\/li>\n<\/ul>\n\n\n\n

     <\/figure>\n\n\n\n

     <\/figure>\n\n\n\n

     <\/p>\n\n\n\n

     Estas funciones permiten organizar mejor los informes y dashboards y explicar los resultados con claridad a clientes y equipos.<\/p>\n\n\n\n

     Prueba estas opciones para adaptar el informe a las necesidades de tu an\u00e1lisis.<\/p>\n\n\n\n

     Si tienes alguna duda, contacta con nuestro equipo de soporte.<\/em> =)<\/p>\n","protected":false},"excerpt":{"rendered":"

     Los informes y dashboards claros facilitan el an\u00e1lisis de datos y la toma de decisiones. En Reportei puedes destacar la informaci\u00f3n relevante para que tus clientes o tu equipo identifiquen r\u00e1pidamente los puntos principales. 1. Utiliza la funci\u00f3n Destacar m\u00e9tricas La funci\u00f3n Destacar m\u00e9tricaspermite resaltar indicadores importantes en informes y dashboards, como: C\u00f3mo destacar una m\u00e9trica: 2. […]<\/p>\n","protected":false},"author":5,"featured_media":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"helpdesk_category":[1119],"helpie_tag":[],"helpie_add_tag":[],"helpie_up_tag":[],"class_list":["post-84707","pauple_helpie","type-pauple_helpie","status-publish","format-standard","hentry","helpdesk_category-comenzar"],"_links":{"self":[{"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/pauple_helpie\/84707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/pauple_helpie"}],"about":[{"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/types\/pauple_helpie"}],"author":[{"embeddable":true,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/comments?post=84707"}],"version-history":[{"count":2,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/pauple_helpie\/84707\/revisions"}],"predecessor-version":[{"id":84901,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/pauple_helpie\/84707\/revisions\/84901"}],"wp:attachment":[{"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/media?parent=84707"}],"wp:term":[{"taxonomy":"helpdesk_category","embeddable":true,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/helpdesk_category?post=84707"},{"taxonomy":"helpie_tag","embeddable":true,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/helpie_tag?post=84707"},{"taxonomy":"helpie_add_tag","embeddable":true,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/helpie_add_tag?post=84707"},{"taxonomy":"helpie_up_tag","embeddable":true,"href":"https:\/\/reportei.com\/es\/wp-json\/wp\/v2\/helpie_up_tag?post=84707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}