{"id":25943,"date":"2022-08-15T11:49:35","date_gmt":"2022-08-15T14:49:35","guid":{"rendered":"https:\/\/servidor.reportei.com\/?p=25943"},"modified":"2022-08-15T11:49:35","modified_gmt":"2022-08-15T14:49:35","slug":"reportei-dashboards-vs-excel-dashboards","status":"publish","type":"post","link":"https:\/\/reportei.com\/en\/reportei-dashboards-vs-excel-dashboards\/","title":{"rendered":"Reportei Dashboards vs Excel Dashboards: How are they different when it comes to tracking results?"},"content":{"rendered":"<h2><strong>Do you keep your data in Excel dashboards? Here\u2019s why Reportei\u2019s are more practical and efficient<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Although Excel dashboards are widely used in agencies and companies, they\u2019re not always the most practical for monitoring digital marketing data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Though free and accessible, spreadsheets are not the easiest to create and update. Besides, the data display is not the most intuitive for teams and clients.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article covers the differences between Excel dashboards and automated Reportei dashboards, which contain metrics, graphs, and tables of the most popular social networks. Keep reading to find out why!<\/span><\/p>\n<h2><br style=\"font-weight: 400;\" \/><strong>Reportei Dashboards x Excel Dashboards: how are they different?<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Previously, on our blog, we covered the topic of Excel dashboards and why spreadsheets are not ideal for tracking results. Besides being less practical and intuitive, they can hinder your team\u2019s productivity and communication with clients.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Automated reporting tools, like Reportei, came along to help you optimize your data analysis so you can spend less time capturing data manually.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Are you still wondering why Excel dashboards and Reportei dashboards are not the same? Dive into the details below!<\/span><\/p>\n<h2><br style=\"font-weight: 400;\" \/><strong>Creating and updating dashboards<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Creating an Excel dashboard from scratch is certainly no easy task. Though marketers can create their own templates, it can be challenging to build a dashboard that targets the needs of a particular project.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Updating your data can be quite complex since it\u2019s not done automatically. Research is required to manually fill out each cell and keep everyone in the know when it comes to your results.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, it only takes three seconds to generate Reportei dashboards, and all you have to do is integrate your social networks to our platform. You can then create unlimited dashboards for your clients.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And upgrading your dashboard is just as practical! Anyone with a link to the dashboard (team members and clients) can switch the dates at will to compare data between periods.<\/span><\/p>\n<h2><br style=\"font-weight: 400;\" \/><span style=\"font-weight: 400;\"><strong>Data that is easy to read and interpret<\/strong> <\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Let\u2019s say you created an Excel dashboard to analyze your digital marketing data. The model may look quite complete and well organized. But is it easy to read and interpret results? Is it intuitive? Is the information clear and easy for your team, especially clients, to understand?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s fundamental to keep this in mind for the best experience as far as analyzing results and speeding up decision-making. That\u2019s what dashboards are for, after all, right?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reportei prioritizes models that make it easy to understand results, with metrics signaling growth and downshift, graphs, and tables.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And since not everything is set in stone, you can customize your reports and dashboards through any of the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adding, removing, or ordering metrics at will;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reorganizing social networks to highlight the most relevant to a project;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Editing graphs and tables;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Adding your insights as texts, videos, or images, and the list goes on!<\/span><\/li>\n<\/ul>\n<h2><strong>Optimize team productivity<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">Of course, these factors affect the team\u2019s work dynamic and day-to-day priorities. Wouldn\u2019t it be more practical to devote your time to analyzing results instead of building Excel dashboards and capturing data manually?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Marketing analysts can then direct their attention toward planning more efficient project strategies which result in high-quality projects.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That means higher returns and satisfied decision-makers, which will likely help boost your agency\u2019s client portfolio, for example.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Spreadsheets, on the other hand, might not only result in time-consuming analyses but also require training and expertise in any advanced Excel features you may need.\u00a0\u00a0<\/span><\/p>\n<h2><span style=\"font-weight: 400;\"><strong>Communication with clients<\/strong> <\/span><\/h2>\n<p><span style=\"font-weight: 400;\">And speaking of clients, they\u2019ll also have an easier time monitoring results when they are displayed in a practical, intuitive dashboard.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even if the decision-maker isn\u2019t keen on digital marketing, automated Reportei dashboards will simplify understanding of results and allow them to browse through different periods in the project timeline.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">On the other hand, Excel dashboards can give your clients a hard time analyzing data and affect their taking part in marketing actions.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And as we mentioned before, you can customize Reportei reports so that they only display data relevant to the decision-maker. <\/span><\/p>\n<h2><br style=\"font-weight: 400;\" \/><strong>Try our dashboards free for 3 days<\/strong><\/h2>\n<p><span style=\"font-weight: 400;\">To sum up, when comparing Excel and Reportei dashboards, you can tell why it&#8217;s worth it to invest in an automated tool. You&#8217;ll optimize data collecting and smooth out communication among team members and with clients.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">To top it off, Reportei has a few more benefits to help you communicate with clients more effectively. You&#8217;ll also be able to:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Create unlimited static reports;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Build a timeline to record project history;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Select your dashboard settings and automatically send reports to your team or clients.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">What are you waiting for? Try <a href=\"https:\/\/app.reportei.com\/signup?locale=en&amp;\">Reportei<\/a> now and see why our dashboards are more complete and practical than Excel&#8217;s.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Do you keep your data in Excel dashboards? Here\u2019s why Reportei\u2019s are more practical and efficient<\/p>\n","protected":false},"author":18,"featured_media":25944,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[4045,11],"tags":[],"class_list":["post-25943","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-reportei-en","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/posts\/25943","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/users\/18"}],"replies":[{"embeddable":true,"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/comments?post=25943"}],"version-history":[{"count":0,"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/posts\/25943\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/media\/25944"}],"wp:attachment":[{"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/media?parent=25943"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/categories?post=25943"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/reportei.com\/en\/wp-json\/wp\/v2\/tags?post=25943"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}