{"id":79183,"date":"2026-09-05T21:43:25","date_gmt":"2026-09-06T00:43:25","guid":{"rendered":"https:\/\/reportei.com\/?page_id=79183"},"modified":"2026-09-05T21:49:10","modified_gmt":"2026-09-06T00:49:10","slug":"dynamic-variables","status":"publish","type":"page","link":"https:\/\/reportei.com\/en\/flux\/dynamic-variables\/","title":{"rendered":"The same campaignThe right caption for each unit | Flux"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"79183\" class=\"elementor elementor-79183 elementor-78879\" data-elementor-post-type=\"page\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-c8e1c30 e-ecs-flex e-flex e-con-boxed e-con e-parent\" data-id=\"c8e1c30\" data-element_type=\"container\" data-e-type=\"container\" 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lang=\"fr\">Fran\u00e7ais<\/span><\/a><\/li>\n\t<li id=\"menu-item-wpml-ls-4091-pt-pt\" class=\"menu-item wpml-ls-slot-4091 wpml-ls-item wpml-ls-item-pt-pt wpml-ls-menu-item wpml-ls-last-item menu-item-type-wpml_ls_menu_item menu-item-object-wpml_ls_menu_item menu-item-wpml-ls-4091-pt-pt\"><a href=\"https:\/\/reportei.com\/pt-pt\/\" title=\"Switch to Portugu\u00e9s\" aria-label=\"Switch to Portugu\u00e9s\" class=\"menu-link\"><img decoding=\"async\"\n            class=\"wpml-ls-flag\"\n            src=\"https:\/\/reportei.com\/wp-content\/plugins\/sitepress-multilingual-cms\/res\/flags\/pt-pt.svg\"\n            alt=\"\"\n            loading=\"lazy\"\n            width=20\n            height=20\n    \/><span class=\"wpml-ls-native\" lang=\"pt-pt\">Portugu\u00e9s<\/span><\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>                <button class=\"eael-simple-menu-toggle\">\n                    <span class=\"sr-only \">Hamburger Toggle Menu<\/span>\n                    <svg aria-hidden=\"true\" 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p{font-size:16px;margin:8px 0 22px}.flx .fx-integration-icon{width:64px;height:64px;border-radius:50%;background:#f2f5f7;display:grid;place-items:center}.flx .fx-integration-icon img{width:36px;height:36px;object-fit:contain}.flx .fx-card-cta{margin-top:auto;color:#2f64e0;font-size:14px;font-weight:600;display:flex;align-items:center;gap:10px;padding-top:10px}.flx .fx-card-cta span{font-size:20px}.flx .fx-feature-lead{display:grid;grid-template-columns:1fr 1fr;gap:42px;align-items:center}.flx .fx-feature-lead img{width:100%;height:290px;object-fit:contain}\n@media(max-width:1024px){.flx .fx-hero{padding-top:116px}.flx .fx-catalog-grid{grid-template-columns:repeat(2,minmax(0,1fr))}.flx .fx-split{gap:32px}.flx .fx-hero figure img{max-height:390px}}\n@media(max-width:639px){.flx .fx-hero{padding-top:112px;padding-bottom:44px}.flx h1,.flx.fx-integrations .fx-hero h1{font-size:30px}.flx h2{font-size:26px}.flx .fx-split,.flx .fx-feature-lead,.flx .fx-network-intro .fx-split{grid-template-columns:1fr}.flx .fx-catalog{padding:40px 0}.flx .fx-catalog-grid{grid-template-columns:1fr;gap:16px;margin-top:24px}.flx .fx-integration-card{min-height:0;padding:24px}.flx .fx-integration-card p{margin-bottom:16px}.flx .fx-hero .fx-hero-subtitle{font-size:21px}.flx .fx-hero figure img{max-height:360px}.flx .fx-feature-lead img{height:auto;max-height:300px}.flx .fx-cards article{padding:24px}.flx .fx-table-wrap table{min-width:0;font-size:13px}.flx .fx-table-wrap th,.flx .fx-table-wrap td{padding:12px 8px;overflow-wrap:anywhere}.flx .fx-actions{gap:16px}.flx .fx-btn{padding:14px 20px}.flx .fx-footer img{width:160px;height:80px}}\n@media(prefers-reduced-motion:reduce){.flx .fx-integration-card{transition:none}.flx .fx-integration-card:hover{transform:none}}\n<\/style><section aria-label=\"Flux features and integrations\" class=\"flx fx-reviewed fx-variaveis\" lang=\"en\"><main><section class=\"fx-hero\"><div class=\"fx-wrap fx-split\"><div><p class=\"fx-tag\">Dynamic variables<\/p><h1>The same campaign<br\/>The right caption for each unit<\/h1><p class=\"fx-lead\">Use dynamic variables to adapt city, phone, and other caption data by project without rewriting the content for each unit<\/p><div class=\"fx-actions\"><a class=\"fx-btn\" href=\"https:\/\/flux.reportei.com\/signup\">Try free for 7 days<\/a><a class=\"fx-link\" href=\"https:\/\/reportei.com\/en\/flux\/\">Meet Flux<\/a><\/div><\/div><figure class=\"fx-product-screen\"><img fetchpriority=\"high\" alt=\"Flux \u2014 product interface\" decoding=\"async\" fetchpriority=\"high\" height=\"660\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/09\/flux-20260915-scheduling-en.png\" width=\"800\"\/><\/figure><\/div><\/section><section class=\"fx-section\"><div class=\"fx-wrap fx-readable\"><h2>When the campaign is the same but the data changes<\/h2><p>Franchises and brands with multiple units repeat campaigns with local information. Variables connect the caption to the values of each project to help maintain consistent text<\/p><\/div><\/section><section class=\"fx-section fx-pale\"><div class=\"fx-wrap\"><h2>How to create captions with variables<\/h2><ol class=\"fx-steps\"><li><h3>Register the values<\/h3><p>Set up the variables in the account, project, or selector<\/p><\/li><li><h3>Write the caption<\/h3><p>Insert the fields using the Variables button in the editor<\/p><\/li><li><h3>Select the projects<\/h3><p>Use scheduling in multiple projects<\/p><\/li><li><h3>Check the result<\/h3><p>Review the replacements and warnings for missing values<\/p><\/li><\/ol><\/div><\/section><section class=\"fx-section\"><div class=\"fx-wrap fx-readable\"><h2>One caption, two local contexts<\/h2><div class=\"fx-banner\"><p><strong>Template<\/strong>  Get to know our unit in city. Talk to the team by phone<\/p><p><strong>Belo Horizonte Project<\/strong>  the caption uses the city and phone registered for that unit<\/p><p><strong>Curitiba Project<\/strong>  the same fields receive the data from the Curitiba project<\/p><\/div><p>When cloning for multiple projects, Flux replaces the values and alerts when any variable is missing<\/p><\/div><\/section><section class=\"fx-section fx-pale\"><div class=\"fx-wrap\"><h2>More consistency for the operation<\/h2><div class=\"fx-cards\"><article><h3>Franchises<\/h3><p>Adapt campaigns to each unit's information<\/p><\/article><article><h3>Agencies<\/h3><p>Manage the data in the right project and avoid repeatedly copying texts<\/p><\/article><article><h3>Teams<\/h3><p>Keep the fields organized for those who prepare the publications<\/p><\/article><\/div><\/div><\/section><section class=\"fx-section fx-pale\"><div class=\"fx-wrap\"><h2>Continue your workflow<\/h2><div class=\"fx-cards\"><article><h3>Post scheduling<\/h3><p>Organize various networks and projects in the same flow<\/p><a href=\"https:\/\/reportei.com\/en\/flux\/post-scheduling\/\">Post scheduling <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><article><h3>Content approval<\/h3><p>Send the posts to the client and centralize adjustment requests<\/p><a href=\"https:\/\/reportei.com\/en\/content-approval\/\">Content approval <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><article><h3>Publication calendar<\/h3><p>See the publications by date and share the planning<\/p><a href=\"https:\/\/reportei.com\/en\/flux\/content-calendar\/\">Publication calendar <span aria-hidden=\"true\">\u2197<\/span><\/a><\/article><\/div><\/div><\/section><section class=\"fx-section\"><div class=\"fx-wrap fx-readable\"><h2>More organization to create, approve, and publish<\/h2><div class=\"fx-banner\"><p>More than <strong>10,000 companies use Reportei<\/strong>  Meet Flux and organize your team's content routine<\/p><div class=\"fx-actions\"><a class=\"fx-btn\" href=\"https:\/\/flux.reportei.com\/signup\">Try free for 7 days<\/a><a class=\"fx-link\" href=\"https:\/\/reportei.com\/en\/flux\/\">Meet Flux<\/a><\/div><\/div><\/div><\/section><section class=\"fx-section\"><div class=\"fx-wrap fx-readable\"><h2>Frequently asked questions<\/h2><div class=\"fx-faq\"><details><summary>The variables are in all plans<\/summary><p>Yes, captions with dynamic variables are available for all<\/p><\/details><details><summary>Where do I configure the values<\/summary><p>In the account settings, in bulk, in the project settings, or in the variable selector<\/p><\/details><details><summary>They work in the captions of each network<\/summary><p>The Variables button is available in the global and network-specific caption editor<\/p><\/details><details><summary>And if a value is missing<\/summary><p>When cloning for multiple projects, Flux alerts about missing variables. Check the values before completing the scheduling<\/p><\/details><\/div><\/div><\/section><section class=\"fx-section\"><div class=\"fx-wrap fx-readable\"><h2>Explore Flux<\/h2><nav aria-label=\"Explore Flux\" class=\"fx-nav\"><a href=\"https:\/\/reportei.com\/en\/flux\/integrations\/\">Integrations <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/features\/\">Features <span aria-hidden=\"true\">\u2197<\/span><\/a><\/nav><\/div><\/section><\/main><footer class=\"fx-footer\"><div class=\"fx-wrap\"><div class=\"fx-foot-grid\"><div><a href=\"https:\/\/reportei.com\/en\/flux\/\"><img alt=\"Flux \u2014 product interface\" decoding=\"async\" height=\"56\" src=\"https:\/\/reportei.com\/wp-content\/uploads\/2026\/05\/Reportei-Flux-01.svg\" width=\"100\"\/><\/a><p>Create, approve, and schedule<br\/>Your social media work flowing<\/p><\/div><nav aria-label=\"Explore Flux\"><h2>Your workflow<\/h2><a href=\"https:\/\/reportei.com\/en\/flux\/features\/\">Features <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/content-approval\/\">Content approval <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/post-scheduling\/\">Post scheduling <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/content-calendar\/\">Publication calendar <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/dashboard\/\">Dashboard <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/boost-posts\/\">Boosting <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/flux-ai\/\">Flux AI <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/dynamic-variables\/\">Dynamic variables <span aria-hidden=\"true\">\u2197<\/span><\/a><\/nav><nav aria-label=\"Explore Flux\"><h2>Your networks<\/h2><a href=\"https:\/\/reportei.com\/en\/flux\/integrations\/\">Integrations <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/schedule-instagram\/\">Schedule Instagram <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-facebook\/\">Schedule Facebook <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-tiktok\/\">Schedule TikTok <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-linkedin\/\">Schedule LinkedIn <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-threads\/\">Schedule Threads <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-youtube\/\">Schedule YouTube <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-pinterest\/\">Schedule Pinterest <span aria-hidden=\"true\">\u2197<\/span><\/a><a href=\"https:\/\/reportei.com\/en\/flux\/schedule-google-business-profile\/\">Schedule Google Business Profile <span aria-hidden=\"true\">\u2197<\/span><\/a><\/nav><\/div><nav aria-label=\"Explore Flux\" class=\"fx-nav\"><a href=\"https:\/\/reportei.com\/en\/flux\/#planos\">Plans and pricing<\/a><a href=\"https:\/\/reportei.com\/en\/blog\/\">Blog<\/a><a href=\"https:\/\/reportei.com\/en\/\">Reportei<\/a><a href=\"https:\/\/reportei.com\/en\/privacy-policy-reportei\/\">Privacy<\/a><\/nav><p class=\"fx-copy\">Flux by Reportei<\/p><\/div><\/footer><\/section><script type=\"application\/ld+json\">{\"@context\": \"https:\/\/schema.org\", \"@graph\": [{\"@type\": \"WebPage\", \"@id\": \"https:\/\/reportei.com\/en\/flux\/dynamic-variables\/#webpage\", \"url\": \"https:\/\/reportei.com\/en\/flux\/dynamic-variables\/\", \"name\": \"Dynamic caption variables for multiple locations | Flux\", \"description\": \"Personalize captions for franchises and multiple locations with Flux dynamic variables. 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Check the values before completing the scheduling\"}}]}]}<\/script>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Login Try for free Dynamic variablesThe same campaignThe right caption for each unitUse dynamic variables to adapt city, phone, and other caption data by project without rewriting the content for each unitTry free for 7 daysMeet FluxWhen the campaign is the same but the data changesFranchises and brands with multiple units repeat campaigns with local [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":0,"parent":59886,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_canvas","meta":{"_yoast_wpseo_focuskw":"","_yoast_wpseo_title":"Dynamic caption variables for multiple locations | Flux","_yoast_wpseo_metadesc":"Personalize captions for franchises and multiple locations with Flux dynamic variables. Reuse campaigns with each project's local details. 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